Joe Tung, CEO and co-founder of developer Theorycraft Games, started out his career in games as the lead producer on Halo 3 before moving on to be executive producer on Halo: Reach and Destiny at Bungie. In an interview with PC Gamer promoting his new, Tung said that during his time at Bungie he had to make decisions that"were not in the best interest of players" and that a lot of E3 demos at the time showed off"bullshit vaporware.
"I always felt like in the $60 boxed product model that I was having to make decisions that were not in the best interest of players," said Tung.
"I would wager that any developer who has ever worked in the $60 box product model, up until the point where E3 was cancelled, has a story about the E3 build," said Tung."It's like, let's jam as much bullshit vaporware into the build as we can in the next three months because we have to have a huge showing at E3 because it's our one opportunity to talk to our audience before we launch the game.