found a record amount of interest in going electric. The nationally representative survey of 8,027 American consumers found that 71% of respondents expressed some level of interest in buying or leasing an EV: 14% would “definitely” choose one if they were to get a vehicle today, 22% would “seriously consider” one, and 35% “might” consider one.The 14% of respondents who would “definitely” go electric is a marked increase over the 4% who said the same in CR’s 2020 survey.
What makes people not want to buy an EV? The top three barriers cited were charging logistics , range , and cost . As regular readers of this column will recognize, these are objections that are largely imaginary, at least for most drivers, and could be eliminated by providing more accurate information to prospective buyers.
There are now over 48,000 public charging locations in the US . Furthermore, many drivers will never need to use public charging — CR says a good home charger can be had for $500 to $700 , and modern EVs offer ranges of 250 miles, so overnight charging at home is convenient and cost-effective for most drivers. Interestingly, CR’s survey found that, of existing EV owners, only 27% considered range to be an issue at all.
When it comes to cost, who’s right here? Half of CR’s respondents think driving electric costs more than burning gas, and a third think it costs less. Again, regular EVannex readers know that, while EVs tend to cost considerably more than “comparable” legacy vehicles, the savings on fueling and maintenance will often repay the higher purchase cost in just a few years.
Furthermore, while pricey performance machines such as the Tesla Model S Plaid get most of the headlines, budget EVs are out there. According to KBB, the average price for a new EV in June was over $66,000, compared to the industry average of $46,000. However, these numbers are misleadingly skewed by the large number of high-priced, low-volume EV offerings. The
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