Jenson Button thinks NASCAR’s Cup Series should “jump on” the opportunity to race in Europe to build on fan interest stirred up by its Garage 56 project at Le Mans.NASCAR brought a modified Next Gen Chevrolet Camaro ZL1, run by powerhouse team, to showcase a high-powered stock car to a European audience at the world-famous 24-hour race earlier this month.
Button believes that the incredibly enthusiastic response of the huge crowd at Le Mans proves that NASCAR could build a following in Europe – if it brought its American stars across the Atlantic Ocean in their Cup cars. "You gotta jump on what we did at Le Mans, and I think it had such a big following – I saw so many memes and it went crazy on social media. It could be easily forgotten, so I think it needs to be jumped on as soon as possible.NASCAR sanctions stock car racing series in Europe, Canada, Mexico and Brazil with lesser-specification machinery.
"Because you have the big fanbase there already, and it would be a good starting point for future races in Europe."-style TV show would help a European audience get to know the drivers and teams in NASCAR, to help them appreciate what it's about:"Racing is one thing, and I think understanding the personalities that are in the sport is something that I think European fans would want to know.