If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission.dates were just released, and we’re already counting down to Monday, July 17. Even though there are a few days left before it officially starts, this huge shopping event will be here before we know it. When it comes to the most anticipated sale of the year, it makes sense to get prepared early, so you can snag all of your items before they sell out.
offers, so you certainly don’t want to sleep on this event. Unlike traditional sales, where older products get discounted to make way for newer versions, this one-of-a-kind event is all aboutproducts from your favorite brands. And when the sale’s over, they’ll go back to the regular price. Last year, the sale began to open to the public on July 15. And on July 6th, cardholders got the opportunity. to shop the sale before it opened to the public. This year, the sale will follow a similar schedule. Yes, there are perks to becoming acardholder — in this case, you get to shop the coveted sale first before the public beginning on July 11 for Icon cardholders. On July 12, Ambassador access opens, then Influencers.
Some brands we’re excited to snag for less include UGG, Zella, Olaplex, Dyson and much more. This year, they’re even adding 100 new brands to shop, so time to save up!