But such is the case for Northern Credit Union. This goes hand in hand with Northern’s support for entrepreneurs, the economic drivers behind the Canadian economy.
Regarding passion, I directly state it on my homepage and ensure it is inextricably linked to everything my business offers: "Everyone deserves to feel their story matters, their voice counts, and their truth is heard. Prioritize corporate citizenship for the simple reason that – you can. Use words purposefully, cautiously, and delightfully."
At different points in life, one takes the lead, and the other takes second place. A balanced life can look like 70% home and 30% work, 60% work and 40% home, etc. I permitted myself to follow this advice years ago. It was as valuable when I had babies at home as when they moved out to university. Have I ever been unable to meet an expectation if the task involved my general skill sets? The answer is no. So shake it off.
Most entrepreneurs know approximately how much their competitors charge for similar services or products. So she must ask herself, "Do I want to charge on the range's high, medium, or low end?" If she chooses the low end of the range, she will always compete on price, and she must accept that her service/product is a commodity targeting the lowest bidders.
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